Amanda Sibiya: The Real Cost of Building a Dream
Автор: Legal Standpoint
Загружено: 2025-05-23
Просмотров: 222
We celebrate the wins — but rarely speak about what it took to get there.
Amanda Sibiya, founder of Branding Africa, opens up about what it really means to be an entrepreneur in Africa today.
From launching her first business straight out of corporate to winning awards a decade later, Amanda strips away the highlight reel and shares the hard truths — the uncertainty, the burnout, and the emotional toll of building something from scratch.
She reflects on the early days of building with a business partner, the heartbreak of letting go, and the spiritual shift that came with leading solo. Amanda also speaks on her deep commitment to the continent, why she only works with African clients, and how branding is more than visuals — it's about shaping narratives that honor where we come from.
This conversation is about healing, hard-earned lessons, and holding onto purpose when the process gets heavy.
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