Building a Business from the Vending Machine up with The Little Red Print Shop

Jessica Leitch of The Little Red Print Shop joins Carrie to talk about printmaking, community and running a creative small business. From vending machines and pop-ups to linocut workshops and wedding favors, she shares how she’s built a joyful, accessible art brand rooted in Birmingham.

The Localist podcast is sponsored by Infomedia Studios. If you're interested in starting a podcast or shooting photos/videos for your business, fill out the contact form here: https://infomedia.com/contact

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Chapters:
00:00 - Intro
01:00 - How the Vending Machine Started
04:30 - Naming the Brand
06:00 - Finding Community in Birmingham
08:30 - Linocut Journey & Creative Roots
11:30 - Advent Calendar & Seasonal Prints
14:00 - Drying Prints in a Tiny Studio
16:00 - Quarter Logistics & Customer Experience
18:30 - Local Collaborations & Display Walls
21:00 - Launching Pop-Up Markets
24:00 - Events, Branding & Business Know-How
27:00 - Marketing with Instagram & Newsletters
28:30 - Teaching Workshops
30:00 - Advanced Linocut Techniques
32:00 - Trends, Inspiration & Best Sellers
35:00 - Wedding Favors & Custom Prints
38:00 - Expanding to Nashville
41:00 - Selling on Etsy vs. Local
45:00 - Creating Social Media Content
48:00 - Wrap Up & Contact Info

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