Parampara Ka Pitara

India is a land of diversity, widely known for a variety of cultures, customs, and beliefs. Even in this diversity, our hearts remain united with the same familiar joy that our festivals bring in.

It is that time of the year again when the sweet smell of festivals fills the air and we take a detour towards the beauty of Indian craftsmanship. From strokes of Sohrai wall painting to intricate Kutch embroidery, each craft is an integral part of our festivals, stories of our heritage, and the warmth binding us all together.

The silent touch of artisans honours these generational legacies and traditions and unites us all beyond the lines of differences and demarcation.

Come join us on our en route of celebrating cultures and embracing traditions as a tribute to crafts that carry the essence of our festivals and artisans who uphold India’s unity in diversity. Let’s waltz and groove with the festivals by celebrating India and its #paramparakapitara

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