From Crisis To Exist - Brady Roberts
Автор: Planet Perry
Загружено: 2025-08-21
Просмотров: 19
From the collapse of the golf industry to navigating COVID’s complete shutdown of trade shows, Brady Roberts’ entrepreneurial journey is a masterclass in resilience, adaptability, and timing.
In this interview with Perry Marshall, Brady shares how he pivoted from golf rewards programs to building a data collection app, iCapture, that became a leader in trade show lead retrieval. When the pandemic wiped out his entire customer base overnight, he made tough staffing decisions, doubled down on product improvement, and strategically prepared for the rebound.
His story culminates in an 8-figure exit — a rare inside look at what it really takes to survive the lows, seize opportunities, and sell at the right time.
If you’re an entrepreneur navigating uncertainty, this conversation will give you powerful insights into:
Making hard but necessary leadership decisions
Identifying the right time to pivot
Why mentorship and masterminds are game-changers
How to prepare your company for an eventual exit
#Entrepreneurship #StartupJourney #BusinessExit #PerryMarshall #BradyRoberts #Leadership #Resilience #Mastermind #BusinessGrowth #COVIDPivot
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