Tech Stack Spotlight | Jotform or Gravity Forms | Which one should I use for my business?

In this tutorial, Ethan Wood from EWCRM.com breaks down everything you need to know about using JotForm and Gravity Forms for smarter lead generation—and how to connect them directly into your CRM system, the true quarterback of your tech stack team.

You’ll learn:

✅ The difference between JotForm and Gravity Forms

✅ How to build forms that actually convert visitors into qualified leads

✅ How to automate lead capture straight into your CRM (Pipedrive, HighLevel, HubSpot, and others)

✅ How to trigger email sequences, notifications, and follow-ups automatically

✅ Tips for mapping form fields to CRM properties and avoiding common integration pitfalls

Whether you’re a marketer, business owner, or CRM power user, this video will help you streamline your entire lead generation process—from website form to closed deal.

📈 Why It Matters:

Your CRM is the quarterback of your business tech stack—it calls the plays, manages your data, and keeps every lead organized. By connecting your forms correctly, you turn basic contact forms into powerful revenue-generation tools.

🧠 Tools Featured:

JotForm (now known as Form Builder for Automation)
Gravity Forms (WordPress powerhouse for lead capture)
Pipedrive CRM
HighLevel CRM
Make.com / Zapier (for automation)
🌐 Learn more about CRM setup, automation, and training at EWCRM.com

🎯 If you enjoyed this video, don’t forget to:

👍 Like the video

🔔 Subscribe for more Tech Stack Tutorials

💬 Comment below your favorite CRM tools

#LeadGeneration #CRM #JotForm #GravityForms #CRMtutorial #Pipedrive #HighLevelCRM #Automation #MarketingTools #TechStack #LeadCapture #EWCRM #Zapier #Makecom #FormAutomation #BusinessGrowth #SalesAutomation