Imam al-Ghazali’s 6 Principles of Selling

Every Muslim Should Know These 6 Principles of Selling (According to Imam al-Ghazali)

Islam doesn’t separate spirituality from business.

In fact, the Qur’an and Sunnah emphasize ethical trade as a form of worship — and Imam al-Ghazali, one of Islam’s greatest scholars, beautifully outlines 6 timeless principles for ethical selling that every Muslim entrepreneur, business owner, and salesperson should live by.

In this video, we explore Imam al-Ghazali’s guidance on:
✅ Selling with honesty and transparency
✅ Avoiding deceit and manipulation in sales
✅ Serving customers with excellence (ihsan)
✅ Building a halal, ethical, and spiritually grounded business

These principles come from Book 13 of Imam al-Ghazali’s Ihya ‘Ulum al-Din — “On Earning a Living and Trade” — a masterpiece that teaches how to earn halal income with divine blessing, not greed.

📘 Want to Go Deeper?
We’re hosting a 4-week online course on Kitāb al-Kasb by Imam Muhammad al-Shaybānī — the earliest classical work on business, economics, and spirituality in Islam.

The course is taught by Dr. Adi Setia, the world’s leading expert on the topic and translator of the text.

If you’re a business owner, founder, or entrepreneur, this course will help you:
🌙 Understand the spiritual dimensions of trade
💰 Align your business with Qur’anic and Prophetic ethics
🤝 Build a business that serves people and pleases Allah
👉 Join the course here: https://forms.gle/dXaERULM7CndpBhP9

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Apply here - https://forms.gle/dXaERULM7CndpBhP9

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