Dive into Strategic Consulting ft. Eric Falardeau - Episode 5

DIVE INTO STRATEGIC CONSULTING with ERIC FALARDEAU

00:00 Introduction
00:28 Passion about how the brain works
01:39 Career overview
03:12 How does your scientific education shapes the way you think ?
04:12 What is strategic consulting ?
05:25 Day-to-Day as a strategic consultant
08:05 Leader of Fitness & Wellness Industry and co-leader of Consumer Insight capability
10:27 Where to begin when a client wants to drive growth ?
12:40 What’s the added value in getting advice from a consultant ?
14:36 How does your passion for the brain shapes the way you advice clients ?
16:18 What the most challenging and rewarding aspect in building something new into a large organization ?
17:56 What are some projects you usually work on?
19:00 How do you convince clients to act out of insights ?
19:55 The importance of consumer insights growth led
22:57 How to handle a situation where the consumer insight contradicts with the client beliefs ?
24:09 How to handle a contradiction in between the data and your human insight ?
25:25 Is consulting industry more data-driven or more based on human perception ?
28:16 How is your international experience changing the way you think ?
30:34 What type of skills are required to perform well in strategic consulting ?
32:42 What advice would you have given yourself at the start of your career ?
33:54 Is there something that guided you through your journey in consulting ?
35:42 Conclusion

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