Google Launches a BRAND NEW AI Search?!

Learn how to rank in ChatGPT 👉    • How To Rank in ChatGPT (with REAL Examples!)  
Learn how to rank in Perplexity 👉    • How to Rank in Perplexity AI (with Examples)  
Learn how to rank top of Google 👉    • How To Rank at the Top of Google in 2025  

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The search landscape is evolving yet again, with Google launching AI Mode – a direct response to emerging AI search tools like Perplexity that threatens to reshape SEO fundamentals for forward-thinking marketers.

While still in testing and limited to US users of Google's paid AI plan, AI Mode signals Google's recognition that traditional search is under threat – offering unprecedented opportunities for businesses that adapt quickly.

In this video, I cover:

• The mechanics behind Google's AI Mode and how it uses "query fan-out" techniques to generate responses by breaking down your original search into multiple background queries

• Why AI Mode's sources mirror those used by Perplexity – primarily high-ranking, high-authority third-party websites rather than brand sites

• Strategies to increase your chances of being recommended in AI search results, including the critical two-pronged approach combining traditional SEO with strategic third-party placements

• How our client Zugu Case secured recommendations in Google AI Mode through features in publications like ZDNet and Wired

• Why Google's careful positioning of websites as "corroborating results" rather than "sources" reveals their concerns about publisher traffic cannibalisation

As I explain in the episode:

"Google clearly perceives a threat from the likes of Perplexity to be rolling out yet another type of AI-driven search engine. I think if they weren't already seeing a significant traffic drop as a result of people moving over to these AI tools, they wouldn't even be testing this type of thing."

If you're ready to implement Generative Engine Optimisation strategies while your competitors remain unaware of these fundamental changes, this video provides your complete action plan for adapting to this latest evolution in search.

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Exposure Ninja is a revenue-driving search marketing agency for complex industries.

The UK-based global agency specialises in performance-driven marketing, including:

Search Engine Optimisation
Generative Engine Optimisation
Content Marketing
Digital PR & Link Building
Paid Search
Paid Social
Email Marketing
Conversion Rate Optimisation
Branding & Design
Website Development

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Recorded by: Tim Cameron-Kitchen
Edited by: DirekVim
Thumbnail by: Dale Davies
Produced by: Dale Davies and Tim Cameron-Kitchen

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