Why do we need Personas?

So, we now know what is a persona and the ways people use personas, but why do we actually need personas? Do we really need personas when we're designing? 🤨


We are Exo Digital, a Design & Innovation Consultancy. We help your business grow, launch remarkable products and build enduring relationships through your brand in a competitive market.

We're striving for our mission in shaping the future of experience through design and innovation. We’ve partnered with top tier banks, finance companies, and retailers, so we know what works and what doesn’t.

Learn more about us: http://bit.ly/exo-digital

FOLLOW US ON:
LinkedIn: http://bit.ly/exo-digital-linkedin-yt
Twitter: http://bit.ly/exo-digital-twitter-yt
Facebook: http://bit.ly/exo-digital-facebook-yt
Instagram: http://bit.ly/exo-digital-instagram-yt