Digital Marketing Basics for Beginners | Fundamentals of Digital Marketing 2026 | Simplilearn

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In this video on digital marketing for beginner, you will learn the fundamentals of digital marketing, ghereby covering all the essential topics like digital marketing, seo, search engine optimization, influencer marketing, email marketing, social media marketing, ppc ads and more.
Digital marketing utilizes online channels to promote products/services, reach target audiences, and drive conversions. It encompasses SEO, SEM, social media, content marketing and email marketing, influencer/affiliate marketing, display ads, mobile marketing, and data analytics. Marketers employ strategies tailored to the digital landscape for maximum visibility and engagement. Continuous adaptation to evolving trends is crucial for success. The demand for digital marketers is experiencing continuous growth and is projected to remain high in the foreseeable future. Factors such as businesses' increasing focus on digital transformation; the rapid expansion of online advertising, the importance of data-driven marketing, the rise of social media and content marketing, the growth of e-commerce, and the advancements in mobile marketing contribute to the strong demand for skilled digital marketers. Top recruters are looking for Digital Marketing Manager, SEO Specialist/SEO Manager, Social Media Manager/Social Media Strategist, Content Marketer/Content Strategist, PPC Specialist/SEM Manager, to drive business growth and increase brand popularity.

00:00 Introduction to Digital Marketing Basics
04:04 What is Digital Marketing
04:15 Digital Marketing vsTraditional Marketing
05:50 Top 10 reasons to learn Digital Marketing
Top Digital Marketing Skills
38:40 Digital marketing salary
40:09 Future of digital marketing
42:19 Types of Digital Marketing
01:08:03 Google Ads Tutorial 2026
01:11:29 What is Email Marketiing
01:19:45 What is Social media marketing
01:46:27 What is Affiliate Marketing
01:52:07 Keyword Research for 2026
2:21:37 Top 10 SEO Tips For 2026
2:54:36 Top 10 SEO Tools 2026

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➡️ About Post Graduate Program In Digital Marketing:
Get a hands-on Live Interactive Learning experience with this Digital Marketing Course. Learn via fundamental and advanced material, preparing you for your Digital Marketing Career. Get a Meta Certified Digital Marketing Associate exam voucher worth USD $99 to showcase your skills.

✅ Key Features
Simplilearn's JobAssist helps you get noticed by top hiring companies

Become eligible for Become eligible for the Purdue University Alumni Association membership.
Masterclasses delivered by Industry Expert
Harvard Business Publishing Cases
Build your website & learn real-world hands-on digital marketing techniques

6-credit transfer for the Purdue University MS in Communication program
Meta Certified Digital Marketing Associate exam voucher worth USD $99
5 Capstone problem statements and 15+ course-end projects
10+ case studies from brands like Adidas, KFC, Nike, Intel, etc.
35+ digital marketing tools
Boost productivity with ChatGPT and AI tools (Blue Willow, Stable Fusion & Well Said Labs)
Course aligned with Hootsuite and SE Ranking certification
Learn using Meta Business Coach Chatbot
Live classes delivered by Industry Experts along with self-paced content

✅ Skills Covered
Website Creation
Behavioral Marketing
Keyword Research
Search Engine Optimization
Search Engine Marketing
Campaign Management
Social Media Marketing
Mobile Marketing
Content Marketing
Content Strategy
Strategies for Paid Campaigns
Analytics ROI and Evaluation
AI Automation and Emerging Technology

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