Mastering Real Estate SEO and Social Media Strategies - EP 28

🚀 In this episode of Pending and Trending, host Deidre Quinn sits down with Florida-based real estate powerhouse Nicole Mickle to break down how agents can build a sustainable business using SEO, social media, and attraction marketing—without gimmicks. Nicole shares how she accidentally built a thriving relocation and new construction niche, how Instagram and Pinterest fueled her SEO journey, and why client-centered content is the key to long-term online visibility. This episode is packed with practical, repeatable systems agents can use to turn websites and social platforms into true lead generators.

🎧 Hosted by: Deidre Quinn
👤 Guest:
🏡 Nicole Mickle – Florida Realtor, SEO & Digital Marketing Strategist

Nicole Mickle is a Florida-based Realtor® with Olympus Executive Realty specializing in Winter Garden, Windermere, Montverde, and the greater Orlando market. With 30 years in the industry, she has closed over $50 million in the past five years and serves clients globally. Nicole holds a degree in economics, leveraging digital marketing, analytics, and interior-focused home preparation in her work. She also created FloridaHomesandLiving.com, a home design and Florida lifestyle platform with strong social media reach.

💡 What You’ll Learn:
✔️ How Nicole built her business through Instagram without a formal strategy
✔️ Turning client questions into high-converting content
✔️ Why Pinterest is a powerful (and misunderstood) SEO tool
✔️ How to structure a website that attracts the right clients
✔️ Why attraction marketing beats chasing leads and gimmicks

🎮 Watch now for expert insights!
⏳ Timestamps (Click to Jump to Sections!):
📌00:00 Introduction to Nicole Mickel
📌01:01 Nicole's Journey into Real Estate and Social Media
📌02:37 Building a Social Media Strategy
📌04:01 Creating Engaging Content
📌08:12 Expanding Through SEO and Pinterest
📌14:19 Consulting and Coaching for Realtors
📌17:58 Final Thoughts and Contact Information

💼 Connect with Nicole Mickle:
🌐 Website → https://www.nicolemickle.com/
📸 Instagram →   / iorlandorealestate  
📘 Facebook →   / nicolemicklefl  

🎙 Follow Deidre Quinn – Pending and Trending:
🌐 Website → https://www.deidrequinn.com/
📷 Instagram →   / teamquinnstagram  
🔗 LinkedIn →   / deidre-quinn-realtor  

🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!
💎 Produced by Icons of Real Estate - https://iconsofrealestate.com/