Martin McLaughlin’s Four-Pillar Playbook to Launching Better, Faster, and Smarter
Автор: Pharma Sessions - Hosted by Jon Kaskey
Загружено: 2025-12-04
Просмотров: 13
In this episode of Pharma Sessions, host Jonathan Kaskey is joined by Martin McLaughlin, former Head of Launch and Business Excellence at Takeda, to share the frameworks and lessons that help pharma organizations align people, processes, performance, and technology for success.
YouTube Chapters:
[00:00] Introduction
[01:30] The Journey to Launch Excellence
[04:02] The Four-Pillar Playbook
[06:03] Building True Cross-Functional Teams
[07:22] Launch Performance Indicators (LPIs)
[08:46] The Six-Month Window That Defines Success
[10:17] When the Market Fights Back
[12:38] Institutional Memory for Global Teams
[16:37] Where Tech Fits in Pharma Launches
[20:02] Change Management and Building Capacity
[25:00] Leading with Trust and EQ
[26:06] Final Advice for Pharma Leaders
Episode Resources:
Martin McLaughlin on LinkedIn: / martin-mc-laughlin-0544076
Teva Pharmaceuticals Website: https://www.tevapharm.com/
Takeda Website: https://www.takeda.com/
Jonathan Kaskey on LinkedIn: / jonkaskey
XSUNT Corporation Website: http://www.xsunt.com/
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