Stop Chasing Buyers (& Get Listings Instead)! Tips From Top Agent Brian Parsons

In the FINAL episode of our podcast's second season, we have a special guest: Brian Parsons of The Parsons Team. In 2021, The Parsons Team drove $1.9 million in GCI with over 100 transactions in their market of Pasadena, California.

Like you, Brian knows the challenges of working in today's market where there are "tons of buyers and no inventory." Yet, despite these conditions, Brian still drums up listings.

And here's the secret to Brian's success: his database. That's because 75% of his business comes from referrals and repeat business!

In this episode, Brian offers valuable tips rooted in real-world experience about how agents can stop chasing buyers (and instead get listings). He also provides a script to get listings through referrals and a strategy to get business from open houses.

Lastly, Brian chats with our podcast host, Sean Moudry, about how burnout is very real for many agents today. After all, working our butts off during a pandemic is no joke! It's been especially hard for buyers' agents who show homes daily and write multiple offers a week (many of which don't get chosen). That's why Brian generously offers advice throughout this episode about how agents can win listings. Yes, even in today’s market!

The Close Weekly Podcast:
We're unpacking how YOU can succeed in today's low-inventory market thanks to our season two podcast sponsor, Elevate by Elm Street. Elevate is MORE than a CRM. With social media posts, IDX websites, and easy-to-use lead generation, Elevate provides everything you need to capture and convert more leads. Check it out for yourself: https://tryelevate.com

Our podcast host is top producing agent & broker Sean Moudry. Join us as he sits down with guests who provide actionable tips for agents who want to level up their skills and career. 👊