Performance Marketing Salary | Performance Marketer Skills | Performance Marketing Manager Salary

Performance Marketing Salary | Performance Marketer Skills | Performance Marketing Manager Salary
Have you ever heard of Performance Marketing!
Yes! Performance marketing exist so what is performance Marketing?
Performance marketing is a type of digital marketing where advertisers pay only when a specific action is taken by the user, such as: sales, leads, clicks, conversions
It focuses on measurable, data-driven results, allowing advertisers to track ROI (Return on Investment) and optimize campaigns for better performance.

Common channels include:
1. Affiliate marketing
2. Search engine marketing (SEM)
3. Social media advertising
4. Display advertising

Welcome to upGrad's YouTube channel! In this video, we met with a Performance Marketing Manager who shares insights into her role, performance marketing salary, responsibilities, and requirements. From driving results through paid media campaigns to optimizing digital marketing strategies, she breaks down the key skills and knowledge needed to succeed in this field. Watch to learn more about the world of Performance Marketing and what it takes to thrive in this role!

Important questions in the interview:
Q1: What are prerequisites for a Performance Marketing role? Or is the learning completely on the job?
Q2: What are the skills required to become a performance Marketing Manager?
Q3: What is the salary of a performance marketing manager
Q4: Is any certification required for this?
Q5: what’s the secret to becoming a successful performance marketing manager?