Freehold Raceway Mall Makeover | New Stores, Kids Empire, & Big Upgrades

Freehold Raceway Mall on Route 9 is evolving from a traditional shopping center into a full family-friendly lifestyle destination. With Kids Empire, a huge indoor playground, plus new dining, wellness, and retail concepts, this Monmouth County landmark is getting a major refresh.

1. What new stores are coming to Freehold Raceway Mall?
Confirmed additions include Kids Empire, Kura Sushi, Läderach Swiss Chocolate, Qi Balance Spa, Warby Parker, and the massive Dick’s House of Sport.

2. Where is Freehold Raceway Mall located?
You’ll find it at 3710 Route 9, Freehold, NJ, right across from the historic Freehold Raceway and minutes from Routes 33 and 18.

3. What are the mall hours?
Most stores operate Mon–Sat 10 a.m.–8 p.m. and Sun 11 a.m.–6 p.m., but check the mall’s site for holiday updates.

4. What’s special about Kids Empire Freehold?
It’s a 15,000-sq-ft indoor playground designed for safe, active fun—perfect for birthday parties and year-round play.

5. Is parking free at Freehold Raceway Mall?
Yes—there’s plenty of free parking, including garages and EV charging stations.

Why It Matters?

This isn’t just about shopping anymore. The additions of Kids Empire, Kura Sushi, and wellness spots like Qi Balance Spa show how Freehold Raceway Mall is transforming into a full experience hub. You can shop, dine, relax, and even let the kids burn off energy—all in one trip.

The mall’s growth is a sign of a vibrant local economy and a big draw for homebuyers looking for convenience and entertainment close to home.

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0:00 Introduction
0:35 Freehold Raceway Mall Location
1:33 What is Kids Empire?
1:50 New Stores in Freehold Mall
2:50 Why Do the New Stores Matter?
3:33 My Thoughts

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Living in Freehold New Jersey PROS and CONS - Freehold NJ
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Steven McCutcheon Central NJ Real Estate Agent 1865382