Precision Product Reorientation or Rotation by Multi-Conveyor

Product orientation should be simple and seamless. This video by Multi-Conveyor reviews both uncomplicated and more complex means of achieving that goal.

Most requested are 90˚ product turners including common sense, cost-effective fixed, removable or pneumatic bump turns. Bump turns naturally guide product to cause a 90˚ change in direction - especially common in lower-rate, minimal product changeover applications.

Pneumatic box-in-box product pushers achieve a rapid 90˚ redirect with a pushing mechanism. Whereas pop-up transfers use UBT (urethane belt transfers) belting to achieve the same goal.

Unique dual-lane product turners use side-by-side conveyor belts running at different speeds to cause the specific degree of rotation. Adjustments in speeds create adequate gap between products, ensuring accurate rotation without collision.

Many applications use integrated or angled roller belting technology to change product direction passively or actively by required degree rotation, pattern, or side-to-side configuration.

Waterfall drops, custom knock down rails, angled arm upenders, and C-Chutes rely on gravity with precision guided assist including guiderails or devices for a natural redirection.

C-Grippers or S-Grippers gently hug product using neoprene gripper bulb chain through either elevation or decline during the reorientation process. Starwheels can be back pressure driven or motorized, using a pocketed wheel to capture, 180-degree rotate and return upended product to the line.

More complex helical upenders, aka twist conveyors, use unique belting to maneuver product 90 to 180 degrees, clockwise or counter-clockwise. Less common, custom case flipping devices require exact dimensions and weights, with limitations, for precision rollover calibration.

Product orientation on your line should not be stressful. Let our experienced engineers determine the most beneficial way to achieve your product reorientation goals.

See even more reorientation or rotation proven systems by visiting our website video gallery at https://www.multi-conveyor.com/multi-.... Then, call us at 1-800-236-7960.

BONUS Editorial Article Link: Read this recent Product Reorientation Technology article by Multi-Conveyor’s COO/Owner, Joseph Miller, published by one of our industry media partners, PACKAGING TECHNOLOGY TODAY, that takes a deeper dive into seamless product reorientation.

Remember, Multi-Conveyor ... your best, conveyed better.














REF: 2025- Reorientation