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Mind Over Markdown: The Psychology of Shopping
Автор: Illinois State Comptroller
Загружено: 2025-11-24
Просмотров: 96
Описание:
This week on the Mendoza Podcast, we take a deep dive into the psychology behind why we shop. Guest Dr Elizabeth Schwab, a professor in the Business Psychology Division at The Chicago School, helps break down the forces that shape our spending habits. From the rush of impulse buying to the hype of major shopping events like Black Friday and Cyber Monday, we explore how behavioral economics influences the choices we make and the emotions behind them.
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