5 Questions to Ask Before Buying a Business

Warren Buffett Asks These 5 Questions Before He Invests. You Should Too…
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Buying a business can be the fastest way to financial freedom - Potential to make millions by buying boring businesses with real cash flow. But there’s a framework and playbook to invest like the best. In this video, I break down the right questions to ask before investing, how to buy a small business using seller financing or an SBA loan, what I learned from Berkshire Hathaway’s Annual Letters, and my top list of diligence questions before you buy.

Whether you're deep into entrepreneurship, curious about private equity, or ready to make money online (i.e. Codie Sanchez and Alex Hormozi), this is your roadmap. Think ETA meets Warren Buffett’s investing strategy — with listings from BizBuySell, lessons from Becoming Warren Buffett, and insights from the best Warren Buffett interviews.

The goal? Help you grow closer to building your own Berkshire. One cash-flowing business at a time.

Chapters:
0:00 5 Questions to Ask Before Buying a Business
0:54 Circle of Competence
2:28 Pricing
6:41 Management
9:59 Financials
12:10 The Moat

Bio:
Kenny Finance is an investor, entrepreneur, and personal finance creator with nearly a decade of experience on Wall Street at firms like Morgan Stanley, Blackstone, and KKR. His channel is dedicated to breaking down wealth-building strategies, smart investing principles, and the financial playbook used by the world’s most successful investors. With a focus on making complex financial topics simple and actionable, Kenny helps viewers take control of their money, grow their net worth, and make informed financial decisions. Whether it’s navigating the stock market, buying businesses, or optimizing personal finances, his content delivers expert insights designed for long-term success.

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Disclaimer: The content presented in this video is for informational purposes only and should not be construed as investment advice. Viewers should conduct their own due diligence and consult with a qualified financial advisor before making any investment decisions.

If you want formal financial advice... go read a warren buffett book