Segments and subscription lists in Dynamics 365 Marketing

Segments and subscription lists are tools to help you organize your target audience subsets so that you can be incredibly intentional to whom you send your outbound marketing efforts. Because, even if you have a wonderfully designed, clearly written email, it won’t accomplish anything if the right people aren’t seeing it.

Marketing Specialist Emily will discuss Dynamics 365 Marketing segments and subscription lists, which you will use in your Customer Journeys.


TIMESTAMPS ⏱️
00:00 Segments
05:01 Creating a Dynamic segment
13:04 Marketing lists and Subscription lists
16:05 Example landing page with embedded marketing form


ADDITIONAL RESOURCES 📚
Resources we either mentioned in this Fast Class or will supplement the class topic.

📝 Article "Maintain GDPR compliant subscription lists with Dynamics 365 Marketing" - https://www.syvantis.com/blog/maintai...

📰 Microsoft Documentation "Create, view, and manage marketing forms" - https://learn.microsoft.com/en-us/dyn...

📝 Article "10 tips to build an effective landing page" - https://www.syvantis.com/blog/10-tips...


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