Real vs Fake Napapijri Rainforest. How to spot fake pocket 1 jacket

#napapijri #rainforest #napapijrigeographic

00:00 - Intro
00:20 - The visible front logos
01:35 - The zippers
02:27 - The tighteners and fasteners
03:04 - The arm logo
03:36 - The small lateral logo
04:09 - The main back label
04:56 - The care instructions tag
06:43 - The external cardboard tag

Beyond all seasons, beyond all trends, beyond all the noise: the Rainforest is the symbol of Napapijri's taste for joy, self-expression, and the relentless pursuit of colourful comfort. Along with its outstanding materials, detailed make, and linear design, it is its connection to the people who wear it that has made this jacket stand the test of time for so long.

Napapijri is an Italian premium casual-wear brand owned by VF Corporation. Originally a producer of alpine travel bags, Napapijri now markets upscale apparel for men, women and children, as well as accessories, footwear and bags. The Napapijri brand is most widely associated with its Skidoo jacket.

The company’s products are targeted at customers at the higher end of the retail apparel market. The business has developed from a single store in the Aosta Valley to a presence in 175 branded shops and more than 2,000 retail locations around the world.

Travel, adventure, and environmental consciousness are recurring themes in the company’s advertising and marketing.

Napapijri pocket 1

Napapijri incorporates imagery into its branding to accentuate the themes of travel and adventure. The name itself is a variation of the Finnish word "napapiiri", which means Arctic Circle. Its logo is the company’s name rendered in half-positive and half-negative block letters to suggest the North Pole and South Pole in graphic form (See also: Flag of Greenland). The flag of Norway is also employed to evoke that country’s extreme conditions, dramatic landscapes, and tradition of famous explorers.