Make MILLIONS On Shopify With Facebook Ads (Or Google)
Автор: Robert Hester
Загружено: 2025-11-16
Просмотров: 16
Facebook Ads vs Google Ads — which platform is better for ecommerce, beginners, content creators, or scaling to your first $10,000 per month? In this video, I break down the REAL differences between the two biggest advertising platforms in the world and show you exactly how 7- and 8-figure brands choose the right one.
Most tutorials compare Facebook and Google on “features”... but that’s not how real operators think.
The best brands choose their ad channel based on customer intent, product type, and buying behaviour.
After a decade running growth for high-velocity ecommerce brands like DIRTEA, Seedlip, Lucky Saint and multiple VC-backed startups, I’ve seen what actually works — and what burns money fast.
This video gives you the full operator playbook so you can stop guessing and start choosing the right ad platform for your business.
What You’ll Learn
• Facebook Ads vs Google Ads — the REAL difference
Interruption vs Intent. Discovery vs Demand.
And why choosing wrong kills your CAC.
• When Facebook Ads outperform Google Ads
Low-intent products, scroll-stopping creative, emotional offers.
• When Google Ads outperform Facebook Ads
Search-driven categories, niche products, high-intent buying behaviours.
• Which platform to use based on YOUR product
– Supplements?
– Fashion?
– Home goods?
– Apps?
– Info products?
– Services?
I break every category down.
• What $10M ecommerce brands do differently
They don’t guess.
They follow a simple channel-selection framework you’ll learn today.
• Creative strategy vs keyword strategy
How Facebook uses the Andromeda update
How Google uses match types + smart bidding
Which one gives beginners the fastest wins.
• CAC, CPC, ROAS, and the metrics that REALLY matter
Plus how to measure them correctly.
Chapters
00:00 Intro
00:30 Why this comparison actually matters
01:45 Facebook Ads explained
03:20 Google Ads explained
05:00 The real differences between them
07:30 When Facebook Ads win
10:40 When Google Ads win
12:50 What $10M brands do
15:20 How to choose YOUR platform
16:00 Final verdict
Why This Video Matters
Ads are expensive.
Competition is high.
And most founders spend money on the WRONG platform.
By the end of this video you’ll know:
✔ Which platform suits your product
✔ Which one gives you faster results
✔ Which one scales better
✔ Which one reduces CAC
✔ Which one matches your customer’s buying intent
This video is the decision framework used inside real, scaled ecommerce brands — simplified for beginners.
Next Steps
Subscribe for weekly videos on ecommerce, Facebook ads, Google ads, TikTok Shop, Shopify, and building a profitable online business.
Comment ADS below and I’ll reply with a recommendation for your specific product or niche.
Get my ecommerce tools, templates and courses:
https://stan.store/roberthester
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