How AI Is Redefining Account Data and Planning for RevOps Teams

Discover how AI is transforming account data and planning for RevOps teams in this comprehensive discussion with industry experts Anders Krohn from Kernel and Ramy Atassi from Pigment.

🎯 What You'll Learn:
• How to move from static to dynamic account data management
• Building custom hierarchies that reflect your actual sales process
• Using AI for territory planning and quota allocation
• Best practices for CRM confidence and data accuracy
• Real-world examples from enterprise RevOps implementations

⏰ Key Timestamps:
00:00 - Introduction and speaker backgrounds
02:00 - The evolution of account data in RevOps
06:00 - Poll: How are you using AI today?
10:00 - Dynamic vs. static planning approaches
17:00 - Live CRM demo: Custom hierarchies with Kernel
25:00 - Territory planning process at Pigment
35:00 - AI in planning: Often, sometimes, or never?
42:00 - Enterprise vs. mid-market segmentation strategies
50:00 - The human element in AI-driven processes

🔗 Resources Mentioned:
• Kernel: https://kernel.ai/
• Pigment: https://www.pigment.com/
• RevOps Co-op Community: https://www.revopscoop.com/membership...
• RevOpsAF Conference: https://revopsaf.revopscoop.com/

👥 Featured Speakers:
• Anders Krohn - Founder & CEO, Kernel (LinkedIn:   / anderskrohn  )
• Ramy Atassi - Senior Revenue Operations Manager, Pigment (LinkedIn:   / ramy-atassi  )
• Matthew Volm - CEO & Founder, RevOps Co-op (LinkedIn:   / matthewvolm  )

🚀 Join the RevOps Co-op community of 18,000+ revenue operations professionals and get access to exclusive content, networking opportunities, and industry insights.

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