Own Your Marketing Or Own Your Regret

“You have no business spending thousands of dollars on external marketing when you have got revenue sitting right inside your practice.” – Sara Hansen

Marketing is not a logo, a flyer, or a Google Ads login. It is a system that touches every step of the patient journey.

Dr. Bruce Baird sits down with Phoenix Dental Agency’s Sara Hansen to expose why so many practices are sitting on 500,000 to 1 million dollars in existing revenue while chasing “more new patients.” They walk through internal marketing, net zero marketing, and the hard truth that throwing products at the problem will never replace a clear strategy.

From owning your building (internal marketing) to owning your block, neighborhood, and eventually your city, Sara and Bruce outline a staged approach that helps you grow production, drop team overhead, and attract patients who value comprehensive care.

What You’ll Learn
How to think about marketing as a system, not a stack of unrelated products
A practical framework for “owning” your building, block, neighborhood, and city with the right strategy at the right time
The internal marketing levers that can add 35,000 to 100,000 dollars a month in revenue without heavy ad spend
How to set a realistic 4 to 8 percent marketing budget that supports growth instead of starving it
Ways to use authentic video and photography so patients feel like they already know you before they call

https://productivedentist.com/podcast...

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Productive Dentist Academy helps Dentists get off the month-to-month financial roller coaster so they can stop worrying about their practice and focus on creating a great patient experience.

Contact us now for a FREE practice assessment - https://productivedentist.com/

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