SEO in 2025: How I'd Learn it if I Were Starting Over

SEO has changed more in the last 2 years than the previous 10 combined and if I had to learn it from scratch in 2025, I wouldn’t start the way most people do.

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The old SEO playbook was to do keyword research, create content, get some backlinks, and you'd rank. It's more complicated than that now.

AI has flooded the web with content, and Google has cracked down. Entire websites have disappeared from the search results overnight. But SEO isn’t dead... it’s just evolved.

In this video, I break down exactly what I’d do if I were learning SEO for the first time today — what still works, what doesn’t, how to use AI without sounding robotic, and the mindset shift most SEOs haven’t caught onto yet.

👀 You’ll learn:
► Why the old way of "writing for Google" is now a losing strategy
► The #1 skill every SEO beginner should build (but often skips)
► How to actually use AI tools without tanking your content
► The real reason Google still matters — and why it's only part of the game
► How to future-proof your SEO strategy (even if you’re just starting out)

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