Concept to Company: An Investigator's Guide to Starting a Business

The January Catalyze Webinar, "Concept to Company: An investigator's guide to starting a business", was presented by Steve Flaim, Senior Special Advisor and Investor-in-Residence with the Office of Innovation and Commercialization at the National Heart, Lung & Blood Institute and Entrepreneur-in-Residence in the SEED Office. While there are several paths to market that are available to innovators, startup companies are one of the most popular. Steve has a wealth of knowledge and experience in pharmaceutical research & development, management, and investing potential. Specific topics that Steve discussed include:
• When and how to form a startup company
• Key features of investable startup companies
• Important considerations in developing a pitch deck

Presenter: Steve Flaim, Ph.D., F.A.C.C., F.A.H.A.

This seminar was presented on January 25, 2023 to an invited audience.

This video is for educational purposes only.

The Catalyze program utilizes a new approach to translational research by supporting both the technical needs of an innovation and the management, commercialization, regulatory, and training requirements of the innovators developing them. Projects supported by Catalyze receive funding and advisory support through the National Heart, Lung, and Blood Institute (NHLBI), as well as project management assistance, access to technical services and expertise, and training opportunities through the Catalyze Coordinating Center.

This research was funded, in part, by the National Institutes of Health (NIH) Agreement OT2 HL157844-01. The views and conclusions of the presenters are their own and should not be interpreted as representing the official policies, either expressed or implied, of the NIH.

NHLBI Catalyze Public Site: https://nhlbicatalyze.org

Webinar Bookmarks:
0:00 Introduction
1:45 Stages of a Company
3:29 When and How to Form a Company Step One – Intellectual Property (IA)
7:00 When and How to Form a Company Step Two – Company Formation
11:00 When and How to Form a Company Step Three – Licensing Agreement
12:18 When and How to Form a Company Step Four – Funding
13:20 Capital Sources – Over the Startup Lifecycle
15:10 Capital Amounts Invested
15:53 Angels vs Venture Capital
16:40 What Do Angels Look For
18:35 Fundable Management Teams
19:56 Size of the Opportunity
20:55 Product and Technology
21:35 Intellectual Property
22:07 Marketing and Sales
22:45 Non-Disclosure Agreements (NDAs)
25:03 Pitch Decks - Key Points to Consider
30:22 Title Slide
31:43 Define Problem
32:10 Your Solution
33:27 The Market Opportunity
34:32 Competitive Analysis
35:55 Barriers to Entry
37:24 Project Plan to Exit
38:57 Team
40:33 Summary Slide
42:07 Questions and Answers