New NCCIA Law & Digital Media Journalism:

In this thought-provoking episode, we sit down with Advocate Mian Asif Mehmood, one of Pakistan’s leading counsels specializing in Cyber, Media, and Technology Laws, to discuss a crucial yet neglected subject — the absence of a code of ethics for digital journalists and influencers in Pakistan.

As the digital media landscape expands at an unprecedented rate, online journalism and influencer marketing have become powerful tools of influence — but where are the boundaries, and who defines them?
Pakistan currently lacks any comprehensive ethical framework or effective content regulation policy to monitor digital creators, influencers, vloggers, and independent journalists. This legal vacuum has led to misinformation, hate speech, character assassination, and manipulation of public opinion — all without accountability.

Advocate Mian Asif Mehmood highlights:
• ⚖️ The legal and moral responsibilities of digital journalists and influencers.
• 🧠 How unregulated online content threatens social order, reputations, and public trust.
• 📱 The need for a national digital media policy and ethical code comparable to traditional journalism standards.
• 🧩 The role of PEMRA, PTA, and the judiciary in shaping the future of Pakistan’s online information ecosystem.

This podcast is a must-watch for law students, journalists, policymakers, and content creators who believe in responsible freedom of expression and the importance of ethical digital spaces.

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📢 Join the conversation — should Pakistan have a code of ethics for digital journalists and influencers? Share your thoughts in the comments below!

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