Valentine’s Minis Marketing Plan: Set Up, Promote & Prep in December (Family Photographers!)

If you're a family photographer wondering how to prepare for February mini sessions, this video walks you through everything you need to do in December to set yourself up for a successful Valentine's Day promotion. Learn how to strategically plan couples or children's mini sessions, choose a theme, scout locations, prep props, and begin early soft marketing. I cover how to create a marketing timeline, use email segmentation in Flodesk, optimize your blog for SEO, and use social platforms like Instagram for behind-the-scenes and teaser content. I also share logistics tips for session communication, client preparation, and automating everything in your CRM with Dubsado. Whether this is your first Valentine’s Day mini or you’re refining your current workflow, this guide will help you stay organized, visible, and profitable as you head into 2026.

Read the full blog post here: https://systemsandworkflowmagic.com/v...

LINKS MENTIONED IN THIS VIDEO:
▸ The Family Photographer's Marketing Society: https://systemsandworkflowmagic.com/t...
▸Flodesk (for email marketing) get 25% OFF your first year with my code: https://flodesk.com/c/DOLLYDELONGEDUC...
▸The Dubsado Mini-Session Master Workflow Checklist: https://systemsandworkflowmagic.com/t...
▸Dubsado (get 30% off your first month OR Year): https://systemsandworkflowmagic.com/d...

FREEBIES!
☀︎The Essential Launch Email Checklist: Plan Your Email Strategy for a Successful Launch: http://systemsandworkflowmagic.com/em...
☀︎ The Lead Magnet Master Idea List (Grow Your Email List NOW): https://systemsandworkflowmagic.com/l...
☀︎ How To Create A Contact Page That WOWS (a free training on how to NOT get ghosted): https://systemsandworkflowmagic.com/c...
☀︎The Dubsado Mini-Session Master Workflow Checklist: https://systemsandworkflowmagic.com/t...
☀︎ (Evergreen Ideas on WHAT to post on IG as a Family Photographer) https://systemsandworkflowmagic.com/i...

MY DIGITAL PRODUCTS & MEMBERSHIP (TO HELP YOUR FAMILY PHOTOGRAPHY BIZ ON THE BACKEND)
☀︎The Family Photographer's Marketing Society http://systemsandworkflowmagic.com/th...
☀︎The Ultimate Family Photography Workflow: https://dollydelong.thrivecart.com/fa...
☀︎ The Bookkeeping Template For Creatives (A System For The Numbers Behind Your Business): https://systemsandworkflowmagic.com/b...
☀︎The Ultimate Lead Magnet Optimization Checklist (Optimize Your Lead Magnets Before You Hit Publish): https://dollydelong.thrivecart.com/th...
☀︎The Dubsado Mini Session Roadmap: https://dollydelong.thrivecart.com/th...

LET'S BE FRIENDS!
☀︎ Instagram:  / dollydelongeducation  
☀︎ Website: https://systemsandworkflowmagic.com/
☀︎My Podcast: The Systems & Workflow Magic Podcast: https://systemsandworkflowmagic.com/p...

MY MUST-HAVE PROGRAMS!
☀︎ Dubsado (get 30% off your first month OR Year): https://systemsandworkflowmagic.com/d...
☀︎Flodesk (for email marketing) get 25% OFF your first year with my code: https://flodesk.com/c/DOLLYDELONGEDUC...
☀︎The Legal Paige Contract Templates: https://thelegalpaige.com/?aff=33
☀︎ ENJI (to market my business): https://www.enji.co/marketing-for-fam...
☀︎ Riverside (how I edit & record my podcasts): https://www.riverside.fm/?utm_campaig...
☀︎The Copy Bar (by Ashlyn Writes): https://thecopy.bar/?rfsn=6875095.f1f...
☀︎YouTube For Business (by Stephanie Kase): https://stephaniekase.mykajabi.com/a/...
☀︎Showit (Get ONE month for Free HERE): https://account.showit.com/r/m56pjg2m
☀︎Get a Beautiful Website From Showit Website Designers Davey & Krista: https://daveyandkrista.com/ref/4/
☀︎(Want To Write Out An Email Sequence In UNDER One Hour For Your Cart?) Check out The Abandoned Cart Workshop -literally my SYSTEM for emails for this part of my funnel: https://dollydelong--birdsong.thrivec...
☀︎Get 20% OFF Of Cloudspot here: https://cloudspot.io/?af2=_6BjQmYwaAiB

RESOURCES:
☀︎ Tune in To The Systems & Workflow Magic Podcast EVERY Monday for systems, workflow, and SOP tips to apply to the BACKEND of your business: https://systemsandworkflowmagic.com/p...

DISCLAIMER: Some of the links above may be affiliate links, which means that at no cost to you, I may make a small commission when you click the links and complete a purchase. This video is not sponsored.