The History of VH1's Pop Up Video

In the early 90s, VH1 was a network struggling in the shadow of it's far more succesful sister channel MTV. Desperate for any programming they could call their own, a young network president named John Sykes took a chance on two thirty somethings named Tad Low and Woody Thompson who came to him with a vision. A show unlike any other, that would entertain viewers, annoy artists, and change the history of VH1 forever. This is the story of Pop Up Video and the men who created it , childhood friends who created something special, only to see their partnership permanently severed .

Sources Directly Cited

Internet Archive Wayback Machine
Spinthebottle.com

Uproxx.com "Pop Up Video Oral History"

Pop-Up Video’ Co-Creators Detail How ‘Demythologizing the Rock Star Image’ Rejuvenated Music Videos & Saved VH1
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Mr. Matthews Goes to Arkansas … Pop-Up Cranks … Orson and Me … The Adventures of Jerry Seinfeld?
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Brill's Content May 1999
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The Courier Journal 04-05-1991

Old Millennials Podcast
VH1: Best Network Ever | Episode 2: Pop Up Video
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Monitor
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Sources Not Directly Cited but used as Research

6 Ways Pop-Up Video Created a Classic—and Shaped the Internet | WIRED
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History of Pop-Up Video -People
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Pop-Up Video? Pop Rocks for eyes! | Mr. Media® Interviews
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TAD TIRADE A‘ POP-UP’PRANK -New York Post
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VH1 pops the '80s pop culture-South Coast Today
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Par passes on 'Pop-up' -Variety
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VH1 to launch original shows, toons-Variety
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All Video Clips Used in the video can be seen here
https://pastebin.com/vnt4geQC

Time Stamps
0:00 (The 90s)
01:22 (The History of VH1)
02:36 (John Sykes takes Over)
03:39 (Meet Tad Low and Woody Thompson)
05:44 (The Origin of Pop Up Video)
07:00 (How the Show was Made)
09:10 (Pop Up Video Premieres)
11:15 (The Backlash from Musicians)
12:30 (Low and Thompson vs VH1)
15:00 (Pop Up Video's Peak)
17:15 (The End of The Show)