Franchise or Start From Scratch? How Founders Can Choose the Right Path to Grow with Max Emma

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Thinking about buying a franchise, franchising your own business, or just staying solo? 


In this episode, Max Emma breaks down the real decisions behind each path through the lens of an immigrant founder who lost everything in 2008 and rebuilt a global franchise from scratch.


📌What’s covered:

• How to decide if you should buy a franchise, franchise your business, or keep building solo as an early-stage founder.
• A real-world framework for telling whether a franchise opportunity actually matches your strengths, personality, and lifestyle goals.
• The mindset shifts that turn a painful business failure or bankruptcy into a launchpad for your next level of growth.
• Practical insight on building a global remote team (across multiple countries) without ending up working 24/7.
• A fresh way to think about freedom, lifestyle design, and abundance so your business supports your life (not the other way around).

Max Emma is a Certified Franchise Executive with over two decades of hands-on experience in the franchise world. From providing bookkeeping services to over 100 franchise brands across the U.S. through BooXkeeping, to building his own bookkeeping franchise, to guiding aspiring entrepreneurs as a franchise consultant, Max is a seasoned expert in all things franchising.




🌐Learn more about Max Emma https://www.franchisewithmax.com/


🚀The Founder’s Voice Quiz (https://www.tryinteract.com/share/qui...) is the foundation for a client attraction system (https://www.tryinteract.com/share/qui...) that works with your strengths, not against them. 


💛Share with a friend who would enjoy this conversation.


Thank you for listening in! See you next week.