Panel on Regenerative Tourism, AI & Sustainable Growth: Uzbekistan and Central Asia at OBOROT 2025

Welcome to the recording of one of the most anticipated conversations from OBOROT 2025:
"Uzbek and Central Asian Tourism in the Context of One Belt One Road One Tourism"

As Central Asian destinations emerge on the global tourism map, fueled by China’s Belt & Road Initiative (BRI), rapid infrastructure upgrades, and growing interest in the Silk Road, this high-context panel explores what’s next for the region’s tourism transformation.

🎤 Moderator: Prof. Orhan Uludag - academic and thought leader on digital transformation and tourism innovation, Central Asian University (Tashkent)

💬 Panelists:
Michael Shamshidov – Tourismolog, Founder of the Central Asia Tourism Forum. A pioneering voice in reimagining tourism as a driver of regional collaboration and sustainability in Central Asia.

Anita Mendiratta – globally renowned tourism advisor and Special Advisor to the UN Tourism Secretary-General. She brings sharp insight into destination resilience, leadership, and inclusive tourism development.

XIE Yunpeng – Vice President, Beijing Yunji Technology Co., Ltd. His perspective bridges China’s outbound influence and smart technology partnerships under the OBOR framework.

🔍 Topics explored in this panel include:

How Central Asia is positioning itself under the Belt and Road tourism vision

Balancing heritage conservation with immersive, modern experiences

Scaling regenerative and community-led tourism models across Uzbekistan and beyond

Multi-modal transport hubs, visa integration, and Silk Road circuit collaboration

Lessons from Chinese PPP tourism investments

Addressing the region’s critical gaps in signage, language capacity, and tour guiding

Strategies to ensure local women and artisans benefit economically

📅 Recorded: June 26, 2025 | OBOROT Conference | Tashkent, Uzbekistan
🌐 Organized by: Central Asian University, PolyU Hong Kong, and partners

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