The Insane Rise of Temu Shopping

Temu seemed to come out of nowhere — but in just months, it became the #1 shopping app in America. From its connection to PDD Holdings and Pinduoduo, to its “shop like a billionaire” Super Bowl ads, Temu changed e-commerce with ultra-cheap prices, gamified shopping, and a factory-to-consumer model.

In this 3-minute breakdown, we explore how Temu rose so fast, how it beat Amazon and Walmart in downloads, and why it’s now in a global war with SHEIN. Is Temu the future of shopping — or just a marketing storm?

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