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How to Develop A Communications Strategy
Автор: Sola Abulu & Associates Learning
Загружено: 2022-06-22
Просмотров: 2039
Описание:
A short video by Sola Abulu on the basic principles of developing a communications strategy. You start from the statement of the problem and the desired outcomes. The work through the audience profile, messaging, channels, spokespersons, sequence, time'schedule, metrics, feedback etc
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