I Reinvested Everything… Then This Happened

What happens when you don’t take a paycheck—and instead put everything back into your business? In this episode, Ken Strobel from Scoop Pawtrol break down the real, behind-the-scenes decision to reinvest every dollar and how that choice completely changed the trajectory of a poop scooping business.

From spending $2,000–$3,000 a month on ads, to surviving winter slowdowns, handling customer expectations, and preparing for spring rush, this conversation covers the risks, mindset, and systems that most service business owners never talk about. If you’re building a dog waste removal business (or any local service business) and wondering whether reinvesting is worth it—this episode will give you clarity.

🔗 Connect with Ken:
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Website: http://scppawtrol.com/
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⏱ Timestamps:
0:00 – Welcome
8:20 – Frozen poop problems & managing winter expectations
14:10 – Should scoopers haul dog poop? The scaling reality
17:45 – Losing customers to cheaper competitors
21:00 – Why advertising is the real growth bottleneck
24:40 – Learning faster by studying other owners’ mistakes
27:50 – Action takers vs dreamers in business
30:20 – Defining success beyond money
33:15 – Helping customers builds long-term loyalty
36:10 – Giving back to the community through business growth
38:55 – 2026 vision
44:10 – Spring rush numbers that shock most scoopers
46:45 – Reinvesting everything
51:30 – Advice for new scoopers & final takeaways

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