#284

🎙️How Writing a Nonfiction Book Unlocks Impact, Influence, and Freedom

with Stacy Ennis | The Art of Value Whispering Podcast (episode 284)
Many business owners and experts have the idea of writing a non-fiction book lingering at the back of their mind. It feels meaningful, but also a little overwhelming. Where do you start? What should you write? And how can you make sure it genuinely supports your reader?

In this episode of The Art of Value Whispering podcast, I’m joined by Stacy Ennis – book coach, author, ghostwriter and nonfiction writing mentor who helps entrepreneurs turn their ideas, stories and lived experience into clear, well-structured books.

She explains how your book can become a natural extension of your work, a supportive resource for your reader and a long-term asset for your business.
Together, we look at the writing journey you can take to turn your expertise into something useful and meaningful.

Join me as we explore a simpler, more centred approach to writing your book — one that helps you shape your ideas with confidence and create something truly valuable for your future readers.

💡 WHAT YOU'LL LEARN IN THIS EPISODE

⭐Why your personal stories and insights hold the key to a meaningful book
⭐ How planning turns writing from chaotic to completely manageable
⭐ The difference between information and transformation — and why readers need both
⭐ The common trap new authors fall into (and how to avoid overcomplicating your book)
⭐ How a well-crafted book can unlock visibility, speaking opportunities, and long-term authority


...and much more!

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🎧 Prefer to Listen?
Visit: www.melittacampbell.com/podcast

Or subscribe to the 'Art of Value Whispering Podcast' on Apple Podcasts or Spotify.

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📍 TIMESTAMPS

00:00 – Welcome & context
Introduction to the episode and why writing a nonfiction book is one of the most powerful tools for impact and visibility.

02:10 – Stacy’s journey into nonfiction
How a childhood love of reading led to a global career in writing, editing, and ghostwriting for high-profile leaders.

06:45 – Becoming a nonfiction book mentor
From travel writing to magazine editing to ghostwriting — and the surprising path that shaped Stacy’s expertise.

10:20 – What makes a nonfiction book successful
Why storytelling matters, how memory works, and why facts alone don’t create transformation.

14:30 – The craft behind great nonfiction
Using narrative arc, emotional pacing, and structure to guide your reader from first page to final insight.

18:15 – Avoiding the “crammed book” trap
Why new authors overfill their books — and how simplifying actually strengthens your message.

22:40 – The power of planning
Why outlining is essential, how long it should take, and how planning unlocks creativity and flow in the writing phase.

27:55 – The writing process made easier
How a strong outline stops editing loops, reduces overwhelm, and makes fragmented writing time productive.

31:10 – Finding the book within you
Why your strongest ideas already exist in your lived experience — and how writing brings clarity to your thought leadership.

35:20 – Letting go of perfection
Why first drafts are messy by design, and how mindset, self-trust, and lowering the bar help you move forward.

39:40 – Lifestyle design for authors
Why discretionary time is essential, how to protect it, and the small habits that create big writing momentum.

43:25 – How a book becomes a business asset
Speaking opportunities, lead generation, brand authority, awards — and why books continue creating value for years.

47:50 – Final encouragement
Stacy’s advice for aspiring authors and why your book can become the catalyst for your biggest dreams.

49:45 – Free guide & next steps
Where listeners can access Stacy’s ebook and writing resources to begin their author journey.

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About Your Host, Melitta Campbell
Melitta Campbell is an award-winning business coach, TEDx speaker, author of A Shy Girl’s Guide to Networking and founder of The Value Whispering Circle.
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Through her Value WhisperingTM Blueprint, she helps introverted female entrepreneurs build quietly impactful businesses that grow through clarity, trust, and alignment.
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Learn more about working with Melitta here


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