Engaging Physicians to Increase Referrals for an Insurance-Based Practice

Are physician referrals harder to come by than they used to be?

If you run an insurance-based practice, you already know how competitive the healthcare landscape can feel and how frustrating it is when referrals slow down or don’t stick.

Join me and Tina Musselman from The Pointe, where we’ll talk about how to engage physicians in a way that builds trust, strengthens collaboration, and leads to consistent referrals that actually fit an insurance-based model.

Here’s what you’ll learn on this live:
✅ How to position yourself as a trusted partner, not just another provider asking for referrals
✅ Smart strategies to open the door and build long-term referral relationships with physicians
✅ Why understanding HMO vs. PPO workflows matters more than you think and how it reduces friction
✅ Ways to stand out in a crowded healthcare market without burning out
✅ Simple, actionable steps you can take right now to create a steady referral pipeline

If referrals feel unpredictable or harder to maintain, this conversation will give you clarity, direction, and practical next steps you can use immediately.
Join us live and learn how to grow your practice through stronger physician relationships without adding more stress to your plate.

About Tina Musselman:

Tina Musselman, LPC, RDN, CLT, is a dual-licensed dietitian and counselor with over 20 years of experience. She combines nutrition and counseling expertise to help clients create lasting change.
Formerly a Regional Director for weight loss surgery programs in Chicago, she now coaches, counsels, and speaks on client retention, professional growth, and burnout recovery. Tina is also a working mom of two who enjoys time outdoors and cooking for her family.