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Why Singapore Airlines Runs a Budget Airline — On Purpose
Автор: Behind Asia
Загружено: 2026-01-20
Просмотров: 50696
Описание:
How does a premium, expensive airline like Singapore Airlines survive in Southeast Asia, the world's most competitive market for low-cost carriers (LCCs)? The answer is: it doesn't. It uses its own low-cost subsidiary, Scoot, to fight the budget battle for it.
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