Alley of Youth starring Yuki Chiba | UGG & AMBUSH ® | Autumn/Winter 2025 Collaboration ​

A tribute to Tokyo’s Shibuya district as YOON sees it. YOON brings to life a short film with Yuki Chiba meeting his friends at a local alley for a high competitive tournatment. His opponent, a group of girls as the fierce competition. The campaign captures the feeling of the iconic Shibuya through YOON’s eyes. “I wanted to draw inspiration from our city of Tokyo. The boots and shoes I often saw when I first moved to Shibuya have always stuck with me, so this is my love letter to the neighborhood.” - YOON

Tokyo-based label AMBUSH® is the brainchild of co-founder and creative director YOON. Founded in 2008 as an experimental jewelry collection, the brand’s unisex statement pieces quickly gained a following among fashion’s boldest and brightest. With apparel created as a canvas to complete the aesthetic YOON envisioned, AMBUSH® evolved into designing unisex ready-to-wear collections. This rapid expansion led to a slew of collaborations with various sought-after artists and tastemakers. Reflecting the fearless spirit and star-power magnetism of the brand’s founders, these streetwear offerings constitute AMBUSH®’s inimitably rebellious approach to design. Feat. Yoon, Yuki Chiba

Shop the collection on September 12, 2025: https://www.ugg.com/ambush-collab/

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