Should Graphic Designers Niche Down?

One of our subscribers, ‪@stephanieparker1625‬ asked should graphic designers niche down? In this video, we'll tackle when it makes sense to be a generalist versus a specialist, why niching works, and how you can start. The biggest takeaway is you can always pivot AND a niche will help you grow, not restrict you.

We'll also get into how to begin marketing yourself and your portfolio. If you need to make your portfolio pop, check out my NYC Print Design Mockup Pack Volume 1!

✅ https://ericvasquez.gumroad.com/l/nyc...

✨ REFERENCED IN THIS VIDEO:

➡️ How to Make Your Graphic Design Portfolio Stand Out
   • How to Make Your Graphic Design Portfolio ...  

➡️ Chris Do Halo Bias
   • Specialize or Generalize - Niche or Broad ...  

TIMESTAMPS:
00:00 - 00:40 - Intro
00:40 - 04:41 - Niches don't have to limit you
04:41 - 06:06 - How I went from being a generalist to a specialist
06:07 - 07:27 - Two questions to ask yourself to niche
07:27 - 10:28 - Land and expand in skills and money
10:28 - 11:34 - The Halo Bias
11:34 - 12:52 - Marketing yourself
12:52 - 13:30 - Outro

WATCH THESE VIDEOS NEXT:

➡️ How to Be a Successful Graphic Designer in 2024
   • How to Be a Successful Graphic Designer in...  

➡️ My Poster Design Process in Photoshop (I put myself into a movie poster!)
   • My Poster Design Process in Photoshop  

➡️ Day in the Life of a Graphic Designer (NYC)
   • Day in The Life of a Graphic Designer (NYC)  

MY GUMROAD SHOP:

https://ericvasquez.gumroad.com

MY FAVORITE DESIGN TOOLS:

Cop Gain Portable Monitor
https://amzn.to/4axzW76

Huion H640P
https://amzn.to/3OInQzz

Huion H611
https://amzn.to/493rXhU

Logitech Keyboard and Mouse
https://amzn.to/3OHqJ3q

Some of these are affiliate links, which means if you make a purchase on the site after clicking these links, I could earn a small commission. Thank you for your support!

HIRE ME:

Portfolio: https://ericvasquez.net
Email me: [email protected]

CONNECT WITH ME:
  / ericvasquez84  
  / evasquez84  

ABOUT ME:

Hey y'all, I'm Eric. I create in-depth design tutorials centered around entertainment, key art, and brand design. After 15 years in the 9-5 world, I recently transitioned to working for myself full-time and starting a design biz. I've worked for brands like SYFY, NBC, Lifetime, History, Discovery, and Major League Baseball.

Video hashtags:
#ericvasquezdesign #ericvasquez #graphicdesigntutorials #keyart #freelancegraphicdesigner #posterdesign #posterdesigner