Jason Myers - MSP 3.0 Architecture | Partnerships Unraveled

In this episode of Partnerships Unraveled, we sit down with Jason Myers, Cybersecurity Strategist for MSP Partnerships at OpenText, to unpack the evolution of the managed services space and what he calls the shift to “MSP 3.0.” With decades of experience in cybersecurity and product strategy, Jason breaks down how the role of MSPs is transforming, from managing IT infrastructure to delivering real business outcomes through AI, automation, and cybersecurity services.

For channel professionals, this episode offers a sharp look at how vendors can better enable MSPs to scale, differentiate, and future-proof their offerings. Jason shares practical strategies OpenText uses to simplify partner experience, reduce tool sprawl, and navigate complex Microsoft incentive programs without overwhelming the MSP. From peer collaboration to product bundling, the conversation highlights the new rules of growth for modern MSPs.

If you work with, sell to, or support MSPs, this is your blueprint for helping them move from selling software to solving problems.
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