Episode 0007 - Rafe Gomez: The Power of Age in Entrepreneurship

In this episode of 60 Plus Uncensored, host Sebastian Frey interviews Rafe Gomez, a 61-year-old entrepreneur and professional DJ. Rafe shares his journey from selling ads on diner placemats to becoming a successful marketing consultant and DJ. He emphasizes the importance of persistence, emotional intelligence, and leveraging media coverage for business growth. Rafe discusses strategies for older entrepreneurs to gain attention and differentiate themselves in the market, highlighting the value of experience and credibility. The conversation also touches on Rafe's live streaming DJ show, Danceateria Rewind, and the cultural significance of the original Danceteria nightclub.

Chapters

00:00 Introduction to 60 Plus Uncensored
01:19 Rafe Gomez: A Journey Through Entrepreneurship
05:15 Lessons from Early Sales Experiences
10:25 The Importance of Media Attention
15:12 Strategies for Local Marketing and Media Engagement
22:40 Understanding VC Incorporated Marketing
28:43 Working with Small Businesses and Pricing Strategies
29:53 Differentiating in a Competitive Market
32:24 Building Credibility Through Media Coverage
35:22 The Power of Media in Business Growth
39:14 Balancing Multiple Passions: DJing and Marketing
41:54 The Legacy of Danceateria: A Cultural Phenomenon
46:09 Creating Community Through Live Streaming
52:14 The Advantages of Older Entrepreneurs
57:02 Embracing Age as an Asset in Business