Brands Are Producing Entertainment Content Now — But Should They?
Автор: Marketing Brew
Загружено: 2026-01-21
Просмотров: 30
Welcome to Marketing Brew Weekly! This week we’re discussing the move many brands are making, creating their own content in-house. As brands move to become their own entertainment studios, we take a look at which are doing long-form content best, the costs that come with producing video and social, and the way these brands can actually make their mark in this space.
00:00: Intro
00:36: Gap’s new hire of Chief Entertainment Officer
03:15: Other brands moving into the entertainment studio space
04:17: The benefits
12:49: The challenges
20:14: Over-saturation vs. Under-saturation
22:32: Is video content the new blog?
Subscribe to the Marketing Brew newsletter: https://www.marketingbrew.com/
Follow Marketing Brew
Instagram: / marketingbrew
LinkedIn: / marketing-brew
Have a question for us? Send us an email or voice note to mkbw@morningbrew.com
Marketing Brew Weekly gives marketing professionals insightful analysis and a lively conversation on the latest trending topics in the world of media and advertising, from the Marketing Brew reporters who know the industry best.
#marketing #brands #marketingstrategies #2026trends #marketingtrends #brandedcontent #gap #chickfila #liquiddeath
Доступные форматы для скачивания:
Скачать видео mp4
-
Информация по загрузке:
