Using Statistics To STOP Viewers From Scrolling NOW

One Strong Stat Can Stop the Scroll

If your copy feels flat…
Try adding one powerful stat.

Why? Because people trust numbers.

They don’t argue with data.

They lean in when it feels real, specific, and proven.

Stats instantly:

✅ Build trust
✅ Add credibility
✅ Create curiosity

Example:

“40% of your revenue could come from email… but most brands barely use it.”

That stat alone makes someone pause and want to learn more.

Want people to read your copy?

Back it with proof.

Use one strong stat.

That’s all it takes.

subscribe to @iamchrisxco for more email marketing and copywriting tips.

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