Why Skipping Design is Your Startup’s Most Expensive Mistake - Design is Risk Control

Is your startup drowning in support tickets? Learn why design is actually your most powerful form of risk control and how to avoid the "UX Debt" that kills engineering velocity.

Many early-stage companies think of Product Design as a final aesthetic layer, but skipping the design process is a high-interest loan that your engineering and support teams will eventually have to pay back. In this video, we break down the real-world consequences of the "Need for Speed" and how moving too fast without a plan creates a hidden leak in your business model.

What you’ll learn in this video:

The Myth of the Shortcut: Why skipping design doesn't make you faster—it just moves the cost.

Understanding UX Debt: How "quick and dirty" decisions create systemic flaws.

The Systemic Patch: A simple 2-step process to de-risk your ideas using prototyping and user testing.

Boosting Engineering Velocity: How a design-first approach frees your developers to build new features instead of fixing old mistakes.

Stop treating design as an "extra" and start using it as Risk Management. By implementing a Prototype First workflow, you can diagnose product issues before they reach your customers and ensure your startup remains scalable and efficient.

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