Email Deliverability & Why It Matters

Struggling with low open rates or wondering why your emails aren’t getting the attention they deserve? It might not be your content—it might be your email deliverability.

In this video, we’re breaking down what email deliverability really means, why it matters so much for your business, and the key factors that influence whether your emails land in the inbox, the promotions tab, or the dreaded spam folder.

0:00 - Introduction
1:05 - Why deliverability matters
2:03 - Tip 1: Authenticate your domain
2:35 - Tip 2: Focus on sender reputation
2:58 - Tip 3: Keep your list healthy
3:56 - Tip 4: Send high-quality content
4:12 - Tip 5: Be consistent with sending frequency
4:56 - Closing

Whether you’re just getting started with email marketing or want to boost your results, this is the perfect place to start.

Watch the rest of the Email Deliverability Series:

→    • How to authenticate your custom domain in ...  
→    • Build inbox trust: How to warm up your dom...  
→    • Understanding your sender reputation (and ...  
→    • How to clean your email list in Flodesk  

These tips will help you make the most of your emails—and get them in front of the people who matter most.

Log into your Flodesk account or start a free trial: https://bit.ly/flodesk-deliverability