189. Optimizing Operations: Building a Strong Foundation for Private Practice Growth

Running a private practice often means wearing multiple hats—therapist, admin, marketer, and CEO. Without the right systems in place, the behind-the-scenes responsibilities can quickly become overwhelming, leading to burnout and limited growth.

This episode of Private Practice Elevation explores how creating strong backend systems can help practice owners move from survival mode to sustainable growth.

Daniel Fava is joined by Bri Chrisman, founder and CEO of BossCo, an operations-focused agency that partners with mental health practices to improve internal workflows and strategy.

With a background in event management and marketing, Bri shares how she transitioned into the mental health space to help therapists build more efficient, profitable businesses.

The conversation dives into the most common operational challenges private practice owners face—especially when scaling—and how systems, automation, and clear processes can dramatically reduce stress while improving client outcomes.

From onboarding to software audits, Bri offers practical advice for building a practice that runs as beautifully behind the scenes as it looks online.

🎙 Tune in to learn how creating a solid backend infrastructure can transform a private practice from chaotic to confidently scalable.

Key Takeaways:
A clear growth plan that aligns with long-term goals is essential for sustainable success.

Regular audits of expenses and software can uncover hidden savings and improve profitability.

A well-designed, standardized client onboarding process boosts conversion rates and enhances the client experience.

Streamlined operations and automation can significantly reduce the burden on practice owners.

Systems should be customized to each practice—avoiding a one-size-fits-all approach ensures long-term efficiency and success.

Links mentioned in this episode:
https://heybossco.com/

This Episode Is Brought To You By

Alma is on a mission to simplify access to high-quality, affordable mental health care by giving providers the tools they need to build thriving in-network private practices. When providers join Alma, they gain access to insurance support, teletherapy software, client referrals, automated billing and scheduling tools, and a vibrant community of clinicians who come together for education, training, and events.

Learn more about building a thriving private practice with Alma at helloalma.com/elevation.

About Brie Chrisman

Brie Chrisman is the founder and CEO of Boss Co, an operations management company that works 100% virtually. With over 15 years of experience in the project management and operations fields, Brie has taken a different approach to making an impact on businesses. She has revolutionized the way businesses
operate by introducing a solution for overwhelm for CEOs. Her commitment to being human-first has led her to serve CEOs in the mental health field.

About Daniel Fava

Daniel Fava is the owner and founder of Private Practice Elevation, a website and SEO agency focused on helping private practice owners create websites that increase their online visibility and attract more clients. Private Practice Elevation offers web design services, SEO (search engine optimization), and WordPress support to help private practice owners grow their businesses through online marketing.

Daniel lives in Atlanta, GA with his wife Liz, and two energetic boys. When he’s not working he enjoys hiking by the river, watching hockey, and enjoying a dram of bourbon.