"We Don't Hire From Resumes—We Mine For Sparkle" | Valerie Jensen, Part 2

Most people see 80% unemployment among adults with disabilities and think "charity opportunity." Wrong. It's the largest untapped labor market in America—and the accommodations often cost under $250.

Valerie Jensen built movie theaters and farms entirely staffed by people with autism. Not as social impact. As the best business model she could design. Her method: "Sparkle Mining"—watch what makes someone light up, build their role around it. For 20 years, this only worked because Valerie had rare intuition. AI changed everything.

The Sparkle Mining Framework:
→ Don't interview—observe what captivates them
→ Build role around intrinsic motivation, not job description
→ Use AI to scale what previously required physical presence and deep individual knowledge
→ Small accommodations ($250) unlock disproportionate talent

Real example: Farmer's market running late. Employee Rachel melting down over schedule change. Valerie uses ChatGPT to create intervention in Rachel's favorite character's voice. 60 seconds. Crisis averted, shift completed perfectly. What required Valerie's physical presence and years of relationship? Now teachable. Scalable.

Charlie's parallel: Writing for 800K MarketWatch readers. Drowning in thoughtful emails requiring 20-minute responses. Solution: Stanford AI grad building custom agents trained on his voice and million sent emails. Not writing responses—drafting them. He edits instead of creating from scratch. 5 hours becomes 30 minutes.

The Real AI Strategy:
→ Not replacing humans or automating empathy
→ Democratizing what required rare intuition
→ Augmenting the thing only YOU can do—then deploying it 10x more

The Pattern: Top performers aren't using AI to do what everyone does faster. They're using it to do what only they could do—but at scale. That's where competitive moats get built.

The companies dominating the next decade won't automate everything. They'll figure out which human capabilities to amplify. 80% unemployment = massive market inefficiency. What other massive inefficiencies are you missing?

Books Referenced:
Jack Reacher series (Lee Child)
The Da Vinci Code (Dan Brown)

For family office principals, impact investors, and operators building scalable systems around irreplaceable human talent.

Subscribe for more insights from leaders redefining what it means to be truly wealthy.

Interested in becoming a member of R360 Global? Visit our website: https://www.r360global.com/

Charlie's LinkedIn:   / charlespgarcia  
Charlie’s Substack: https://substack.com/@cpgarcia?
Instagram:   / fortunatefishes  
X: https://x.com/R360FISHES

#UHNWI #UltraHighNetWorth #FamilyOffice #ImpactInvesting #MarketInefficiency #CompetitiveAdvantage #ScalableImpact #HiddenMarkets #AIStrategy #SystemsThinking