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Business Strategy 02 - Measuring Success in Strategic Management
Автор: Ajarn Olli
Загружено: 22 авг. 2021 г.
Просмотров: 9 087 просмотров
Описание:
In this session, we talk about how to measure success in strategic management. We look at a number of different options for measuring success before exploring one of these measures - Economic Value Added or EVA - in detail. We also discuss drivers of above average returns and review two models that try to explain where strategic success comes from.
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