Infusionsoft -- Small Business CRM & Marketing Software
Автор: Customer TV
Загружено: 2012-09-27
Просмотров: 630
Infusionsoft has found unique market positioning in the small business CRM and marketing software industry, accommodating the 5 million U.S. businesses ranging from 2 to 25 employees. In this discussion with Greg Head, Infusionsoft CMO, we examine the business problems faced by small businesses, and how the Infusionsoft all-in-one CRM software, marketing software and e-commerce application responds to those challenges. We also explore how Infusionsoft is taking advantage of social media for social marketing, and how CRM and marketing software is different for small business as compared to the midmarket or enterprise. We end the conversation by considering CRM and marketing software deployment advice, such as mapping the customer acquisition and management process, and identifying the prioritized opportunities or problems, for a phased implementation approach. Additional in-depth marketing software reviews are available at http://www.crmsearch.com/marketing.php and related CRM strategy and technology videos, podcasts and rich media content are available at http://www.customer.tv.

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