JLR, Chery In Pact To Make E-Vehicles In China Under Freelander Brand

#TataMotors #EVehicles #JLR #Chery #ElectricVehicles
Shares of Tata Motors advanced on Jun 19 after the Tata group firm said its arm Jaguar Land Rover (JLR) and China's Chery have signed a letter of intent to develop electric vehicles in China. Under the contract, JLR will license the Freelander brand to Cherry-JLR (CJLR) – a 50:50 joint venture between Jaguar Land Rover and Chery Automobile Company, for creation of electric vehicles in China. JLR’s Freelander brand was a Land Rover vehicle which was successfully produced between 1997 and 2015. It was succeeded by the Discovery Sport in 2016. In reborn CJLR form, Freelander would be offering a range of mainstream electric vehicles, initially sold in China through a distinct network but over time destined for global export.

#Freelander #AutomotiveIndustry #EVs #China #SustainableMobility #JointVenture #ElectricCars #GreenTechnology #AutoManufacturing #EcoFriendly #EVMarket #CarIndustry #Innovation #Sustainability #ElectricMobility #CleanEnergy #FutureOfTransportation
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