The Rise of Independent Brokerages in 2026

In this episode, I sit down with Liam to unpack one of the biggest shifts happening in real estate right now: the explosive rise of the independent brokerage in 2026.

Agents are leaving legacy franchise systems at record speed. Low‑value splits, bloated fees, rigid structures, and outdated playbooks are being replaced by agile, tech‑forward, agent‑first independent brokerages that deliver more opportunity with fewer barriers.

We break down:
• Why agents are choosing independents over national brands
• The collapse of the old “franchise = credibility” narrative
• How technology is leveling the playing field for boutique brokerages
• The power of digital farming, AIVSO, and niche specialization
• The new brokerage business models winning in 2026
• What brokers must do to stay relevant in the post‑NAR era
• The future of agent recruitment, retention, and revenue share
Whether you’re a broker preparing for a massive industry shift or an agent trying to understand where the market is heading, this conversation gives you a front‑row seat to the brokerage revolution already underway.

Work With MNKY Agency
We recruit agents for brokerages every day, nationwide and internationally. If you want more agents, more retention, and more revenue without increasing your budget, visit https://mnky.agency.

About J. Stuart Hill
I’ve spent 20 years in real estate marketing and recruitment, helping brokers grow through omnichannel marketing, AIVSO strategies, hyperlocal lead generation, and commission‑only recruiting systems that scale.